The Drownedfish has sent me a fantastic link :)

http://centennialsociety.com/business_reply/businessreply.htm

“This small, sixteen-page pamphlet is produced to put inside the postage-paid, business-reply envelopes that come with junk mail offers. Every envelope collected is stuffed with the pamphlet and mailed back to its original company.”
all associations with the laughing squid please me greatly…

This has apparently been swiped and spread about recently so i do not know if this is the originating site or not. any heads up about a validated origin would be awesome so i can trackback and give appropriate credit where due.

Looks like it has been verified via additional artwork of a similar style :) Check out A Day at the Mall from the same people at the Centennial Society… my new hero is Packard Jennings and i want to have his children..
(thanks to scott over at Laughing Squid for the extra information)