Fnord Incorporated

passable perfection

there are exceptions to everything, the following has nothing to do with the exceptions. we all like to think that we ARE the exception, and feign surprise when we are told we are not.

we are living in the post polaroid age. people no longer wait for film to be fully used, then developed to see what they took a photo of. we are past the days of polaroid cameras and 1 hour photos. instant prints and an hour wait are too long to see snapshots of what just happened, “living history”. we want the instant rewind. we want the ability to edit something on the fly till it reaches a “passable perfection”. we want the digital camera.

waiting seems to be a cancer everyone chooses to flee from. 12 hour drives reduced to two hour flights. instant downloads of music the day it is made for sale, often times earlier. sports cars that are faster though the users are either unable to drive fast, or unwilling to drive fast. advertisements on bus benches stating you could sell your house in 24 hours.

i saw a commercial on television touting the benefits of a anti-histamine that works (up to) two hours faster than their leading competitor. thats it. their whole marketing strategy was based around the promise of “up to two hours” faster relief.

we are all participants in the race between the tortoise and the hare. except, it seems that not only is the tortoise slow, but someone put him in a box and locked it before the race.

maybe i think about it too much.

please share any thoughts you may have.